calendar ─ Gläserne Manufaktur Dresden (VW)
editorial design
editorial design
visual communication, Nuremberg (2011)
Creative Direction: Anja Osswald, Susanne Krebs, Darius Gondor
Photography: Ludger Paffrath
Pictures: Phocus Brand Contact
participation in this work
— visualisations and presentation
— conception
— visualisations and presentation
— conception
— text conception
— editorial graphics
— diagramms
— layout
— editorial graphics
— diagramms
— layout
description
Twelve locations, twelve moods—twelve diagrams: passion and dynamics, communication and reflection, spatiality and perfection convey the atmosphere of the Transparent Factory in a three-dimensional raster. In a special procedure, the processing—the parameters of the areas shown—are captured and visualised. Thus each calendar page not only shows the Transparent Factory, but is also imbued with particular aesthetic value. With the Transparent Factory, architecture has created a special place. In an atmosphere that addresses all of the senses, each Factory employee and every visitor experiences the fascination of technology and design in their own way. Moreover, the diagrams create the bridge between subjective and objective perception. In this calendar they convey the impressions associated with the Transparent Factory. Thus these diminutive visualisations, inconspicuous at first sight, effortlessly exemplify the exceptional aesthetics of the location.